Approach
Our Approach
Our workshop model is the foundation of our solution-centric approach to AI. It helps us partner with clients in an integrated way to ensure that any analytics or AI solutions are all driving towards one objective: generating actionable insights that help to solve business challenges and drive success.
01
Business + User Research
Before the workshop, we conduct a deep exploration of your business and customers or end-users.
02
User Journey Mapping
We start by mapping out the end-to-end user journey from awareness to first-touch to on-going use and support.
03
Pain Points + Opportunities
We then identify pain points across the journey and key opportunities and data needs to consider.
04
Brainstorming + Use Cases
Through a series of design thinking exercises, we conceptualize and converge on possible solutions.
Output
Categorizing Ideas
Following the workshop, we will categorize the opportunities across a matrix of considerations. This helps to identify the low-hanging fruit that will provide the most bang-for-your-AI-buck. We can also help to identify infeasible projects that could lead to years of wasted effort and expense.
Data Management Director at Pharmaceutical Company Read Case StudyThere wasn't any hope of a simple method to solve our problem. What we got was an astonishingly elegant solution. We are true believers now.
Thoughts
AI Thoughts + Insights
Case Study
Product Classification for a Global Tax Software Company
Helping one of the largest e-commerce platforms in the world figure out if there was an automated, scalable way to classify the product to collect the appropriate sales tax.
Case Study
Data Linking for a Noisy, Huge Dataset
Urvin was approached by a firm who needed to process petabytes of noisy data with a reasonable hardware footprint and processing time.
Case Study
Pharmaceutical Prediction for FDA Phase 3 Trial
A pharmaceutical company about to begin an FDA Phase 3 trial needed to find a partner who could make predictions on a small, very noisy dataset with confidence.